Misleading free trial to paid subscription
App offers a free trial that automatically converts to a paid subscription without adequate disclosure, or the trial period is misleadingly short.
13 cases reported · ~5 days to resolve · 0% appeal success
Apple's rejection message
Guideline 3.1.2 - Business - Subscriptions: Your app uses a free trial that automatically converts to a paid subscription. The terms of the trial are not sufficiently clear.
How to fix this
Clearly display trial terms and post-trial pricing
Show the trial duration prominently, what happens when the trial ends, the post-trial price, and how to cancel. Avoid dark patterns like hiding the price or using confusing language.